Soccer Spotting

AMERICANS WEARING SOCCER JERSEYS and other examples of MEMORABILIA IN PUBLIC
Photo subject: Refreshingly worldly, fiery, energetic. When a stodgy, corporate atmosphere pervades your event, call on this brash lad to infuse it with unpredictability and excitement.
Where to find him: Enlivening cynical, nearly comatose suits at a business function, Oozing masculine mystery while seducing women with a rose and a wink on the dance floor, giddily jeering River Plate fans inside a Buenos Aires bar.
Team: Boca Juniors, winner of 23 Argentine league titles and a world record — shared with AC Milan — 18 international trophies. The powerhouse controls the all-time series against their eternal rival, fellow Buenos Aires outfit River Plate, with 121 wins, 105 losses and 101 ties. 
Boca Juniors also recorded a major schadenfreude victory when River Plate, which has won more Argentine championships than any club, was relegated to the second division at the end of last season.
American connection(s):  Boca Juniors is considering sponsoring an MLS expansion team similar to Guadalajara’s Chivas USA club that plays in Los Angeles. Whether it forms a northern club or not, Los Xeneizes are admittedly eager to tap into the growing United States soccer market so be on the look out for more blue and gold kits.  

Photo subject: Refreshingly worldly, fiery, energetic. When a stodgy, corporate atmosphere pervades your event, call on this brash lad to infuse it with unpredictability and excitement.

Where to find him: Enlivening cynical, nearly comatose suits at a business function, Oozing masculine mystery while seducing women with a rose and a wink on the dance floor, giddily jeering River Plate fans inside a Buenos Aires bar.

Team: Boca Juniors, winner of 23 Argentine league titles and a world record — shared with AC Milan — 18 international trophies. The powerhouse controls the all-time series against their eternal rival, fellow Buenos Aires outfit River Plate, with 121 wins, 105 losses and 101 ties. 

Boca Juniors also recorded a major schadenfreude victory when River Plate, which has won more Argentine championships than any club, was relegated to the second division at the end of last season.

American connection(s):  Boca Juniors is considering sponsoring an MLS expansion team similar to Guadalajara’s Chivas USA club that plays in Los Angeles. Whether it forms a northern club or not, Los Xeneizes are admittedly eager to tap into the growing United States soccer market so be on the look out for more blue and gold kits.  

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